Posts related to Marketing
13 September 2011 - Stop Piddling Around and SELL!!
Everybody in business needs to be a good manager of their own time. You need to spend some time researching potential markets, perfecting your craft, working on client projects and files, accounting, etc. And if you’re working full-time, you know you need income so that you can survive. The problem is that part-timers and freelancers [...]
01 September 2011 - Hey Photographers, Have You Got A Decorator?
Two Great Ways to Get New Business One of the best ways to get new business is to specialize in a particular niche market. Another great way to get business is to partner with someone who serves a market similar to your target market, and have them do some of the selling for you. Today’s [...]
31 August 2011 - Pick Me! Pick Me!!!
I had the pleasure of making friends with a member of NAPP who is a rather successful digital artist. She was originally a natural media (oil painting) artist but because of a reaction to the chemicals involved in painting, she had to stop painting. Then when Photoshop and the Wacom tablet were introduced to her, [...]
26 August 2011 - How Are You Different? (Not better)
Notice the question isn’t the typical one you hear like, ‘How are you better?’ Instead, how are you different. When it comes to being different, most people understand that IF their ‘difference’ is generally considered to be a strength or positive characteristic, then that’s what they should focus on in their marketing. If you always [...]
27 July 2011 - Twitter and Facebook Aren’t All They’re Cracked Up To Be
Just because it seems like everybody is raving about the effectiveness of Facebook and Twitter as marketing tools these days, that doesn’t necessarily mean that you need to spend an inordinate amount of time researching the tricks of the trade and posting on social media all the time. You might just be wasting your time [...]